FOODCOACH | Track Better; Eat Better; Feel Better

Take the hassle out of Food Tracking with FoodCoach

FoodCoach tracks the source of your calories from a picture of your grocery receipt in less than 5 minutes a week.

Change what you eat to meet Protein, Fiber and (low) Sugar goals to make positive changes to your nutrition and health.

#1 Downloaded Nutrition App that works from your grocery receipt.

How FoodCoach Works

FoodCoach uses your grocery store receipt to determine the source of your calories and average Fiber  consumption.

Protein is satiating and increases the feeling of fullness

Fiber has bulk and is physically filling

Reducing Sugar helps stabilize blood-sugar and reduces the risk of Metabolic Diseases.

Progress towards these goals is shown on the home-screen; the more of the picture that is shown, the closer toward the goal.

Simple tracking, simple goals and food-specific recommendations allow FoodCoach users to track longer, to change habits and improve their families health.

How to Use FoodCoach

About our Founder

Our founder is an entrepreneurial engineer who has founded two companies focused on making large data sets human-consumable and actionable. 

He “discovered” the link between nutrition and health in his own life and through this lens saw systemic problems in the current US health-care system. His “Big Hairy Audacious Goal” is to make the current US health-care system implode under its own colossal weight by starving it of the 80% of funding spent on preventable lifestyle disease.

FoodCoach is the first step towards that goal. It is an easy-to-use tool for users to improve their nutrition, so it can be used long enough to make lasting changes, for users to become healthier, to reduce their healthcare costs, to reduce population healthcare costs and force the entire system to adapt or implode.

Available on all devices

Our Reviews

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Merathon Jaha Benefits officer

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Have Questions? Look Here

FoodCoach allows users to delete individual food items or entire receipts.

The goal of FoodCoach is to prevent or encourage the purchase of specific food items such that there are more items that positively impact your families health and less items that negatively impact your families health. It is much easier to be strong for 30 minutes in the grocery store to NOT buy something, but much harder to not eat it if it is in the pantry. Additionally, foods that are not healthy for adults are also not healthy for children. Change your food purchases to change the health of your entire family.

FoodCoach doesn’t know how quickly a food item is consumed, nor does it need to. It takes a long time for chronic conditions takes a long time to develop…. and a long time to heal. If a 2-liter soda is purchased and consumed in 1 day, or 1 month, there is no difference to your FoodCoach Sugar Index. In this situation, the person who drinks a 2-liter bottle of soda will soon re-purchase soda, where consumption in 1 month would not. The purchase of the food item is what is tracked.

FoodCoach deliberately does not track your families average calories. The goal of FoodCoach is to not make you loose weight, it is to improve your health. For most of the US population, dramatic health improvements can be realized by simply reducing inflammatory foods (sugar, alcohol, poly-unsaturated fats, refined carbohydrates) and replacing them with non-inflammatory foods (health fats, protein and vegetables), even at the same total calorie level. Detailed calorie tracking will be required if your goal is below 10% bodyfat (male) or below 15% bodyfat (female). If this isn’t your current goal, FoodCoach can help.

Two reasons. The first reason I created FoodCoach was to solve my own needs. Existing apps like LooseIt or MyFitnessPal require logging what food you eat, when you eat it, and estimating food amounts. While potentially accurate, I found that even though I'm a "numbers guy" and was very motivated, I wasn't able to track reliably. It felt like I was manually balancing my checkbook, all day, every day. It was annoying, and I stopped using the apps before my health improved. I knew I couldn't be the only one that had a hard time tracking with existing apps and decided to try to make something easier to use.

With FoodCoach, nutrition tracking is made easier, to allow people to track longer, to give them time to make gradual and lasting changes to their nutrition. It tracks a user's nutrition with just a picture of their food receipt. From the food receipt, it has three simple, easy to understand goals and provides food-item specific recommendations to help you meet your goals, all based on foods that you've already purchased.

Rather than tracking your total calories from any source, the three goals of FoodCoach are:

1. Meet your dietary protein goals. Eating protein dramatically reduces hunger.
2. Meet your dietary fiber goals. Eating fiber is filling.
3. Reduce your dietary sugar and added sugar. Dietary added sugar is linked to 40+ medical conditions.
FoodCoach finds the foods that you are already buying that are highest in protein and fiber and recommends that you purchase more of that specific food item, with a picture of the food item. It also finds the foods that are the highest in added sugar and recommends you purchase less, and then tracks your nutrition over time to help you see the progress that you are making.

Nearly everyone. 2/3 of Americans are overweight or obese. Nearly all of us eat too much sugar and not enough fiber. Added sugar is in nearly all processed foods in America, it's very difficult to avoid. While tracking calories works, it's time consuming and difficult to keep up with. Changing the source of your calories is sufficient to lose weight, feel better without feeling like you are starving yourself.

If you are a man who wants to get to 8% body fat, count your calories. For everyone else, change what you eat to change your health with FoodCoach.

Its simplicity is what makes it different. With FoodCoach, nutrition tracking for your entire family can be made under 4 minutes per month, allowing you to track longer, to learn how to make lasting nutrition changes to help you lose fat, improve your health and mental clarity.